Michael Hodgdon's SEO, & Marketing Certification's
2017 Google Partners Specialist Challenge
Well the 2017 Google Partners Specialist Challenge was a bit disappointing this year. Google announced the Specialist Challenge and me and our team at Infront Webworks completed all mandatory certifications including AdWords Fundamentals and Advanced Search, AdWords Display, Video, Shopping, and Mobile Advertising only to find out in mid-November that Google would be postponing the Specialist Challenge until early 2018.
Well the 2017 Google Partners Specialist Challenge was a bit disappointing this year. Google announced the Specialist Challenge and me and our team at Infront Webworks completed all mandatory certifications including AdWords Fundamentals and Advanced Search, AdWords Display, Video, Shopping, and Mobile Advertising only to find out in mid-November that Google would be postponing the Specialist Challenge until early 2018.
Google's Specialist Challenge 2016
2016 Google Partners Specialist Challenge
Well the 2016 Google Partners Specialist Challenge has come close and I happy to say a pulled it off again this year, Multiple timed exams covering AdWords Search, AdWords Display, Video, Shopping, and Mobile Advertising.
AdWords Fundamentals- This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns. 120 minutes, 100 questions, 80% passing score
Validity period of 12 months
Search Advertising- This exam covers advanced concepts, including best practices for creating, managing and optimizing Search campaigns. 120 minutes, 100 questions, 80% passing score, Validity period of 12 months
Display Advertising- This exam covers advanced concepts, including best practices for creating, managing and optimizing Display campaigns. 120 minutes, 100 questions, 80% passing score, Validity period of 12 months
Video Advertising- This exam covers basic and advanced concepts, including best practices for creating, managing and optimizing video advertising campaigns across YouTube and the web. 90 minutes, 74 questions, 80% passing score, Validity period of 12 months
Shopping Advertising- This exam covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns. 90 minutes, 60 questions, 80% passing score, Validity period of 12 months
Mobile Advertising- This exam covers basic and advanced concepts of mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimization. 90 minutes, 70 questions, 80% passing score, Validity period of 12 months
Well the 2016 Google Partners Specialist Challenge has come close and I happy to say a pulled it off again this year, Multiple timed exams covering AdWords Search, AdWords Display, Video, Shopping, and Mobile Advertising.
AdWords Fundamentals- This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns. 120 minutes, 100 questions, 80% passing score
Validity period of 12 months
Search Advertising- This exam covers advanced concepts, including best practices for creating, managing and optimizing Search campaigns. 120 minutes, 100 questions, 80% passing score, Validity period of 12 months
Display Advertising- This exam covers advanced concepts, including best practices for creating, managing and optimizing Display campaigns. 120 minutes, 100 questions, 80% passing score, Validity period of 12 months
Video Advertising- This exam covers basic and advanced concepts, including best practices for creating, managing and optimizing video advertising campaigns across YouTube and the web. 90 minutes, 74 questions, 80% passing score, Validity period of 12 months
Shopping Advertising- This exam covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns. 90 minutes, 60 questions, 80% passing score, Validity period of 12 months
Mobile Advertising- This exam covers basic and advanced concepts of mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimization. 90 minutes, 70 questions, 80% passing score, Validity period of 12 months
Google 5pecialist Challenge
Multiple timed exams covering AdWords Search, AdWords Display, Video, Shopping, and Mobile Advertising.
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Adwords Certification
The Google AdWords certification is a professional accreditation that Google offers to individuals who proficient in basic and advanced aspects of AdWords.
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Analytics Certification
The Google Analytics Individual Qualification (IQ) demonstrates proficiency in Google Analytics.
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Google Shopping Certification
The Shopping Advertising exam covers creating a Merchant Center account, product data feed, and creating and managing Shopping campaigns.
Google Mobile Certification
The Mobile Advertising exam covers basic and advanced concepts, including mobile fundamentals, bidding and targeting strategies, mobile ads, and measurement solutions.
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Google Tag Manager CertificationThe Google Tag Manager Certification demonstrates proficiency in Google Tag Manager measurement planning, strategy and implementation.
Google Adsense Certification
The Google Adsense certifications covers basic and advanced concepts, including implementation of Adsense Tags, naming conventions, integration on your website, etc..
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Google Analytics Certification
The Google Analytics Certification demonstrates proficiency in Google analytics implementation, reporting, dimensions, and advanced conversion, ROI and funnel tracking.
SEN Advanced SEO CertificationAdvanced SEO training and certification.
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More on SEO, and Online Marketing Certifications:
Drop by the SEO ad operations, and online marketing resource center and find out a list of certifications and were to go online for testing and studying.
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Read up on our SEO, AD operations and online marketing certifications blog for schedules, study materials, and more.
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