Inbound marketing is defined as “is a technique for drawing customers to products and services via content marketing, social media marketing and search engine optimization.” Properly implemented it is extremely effective and the Hubspot platform is as good as it gets in cloud based Inbound marketing platforms.
This Hubspot review will provide an overview of the tools Hubspot offers and it’s effectiveness as the cornerstone of your Inbound efforts. Due to the length of this review and for those who simply want to know my opinion without the details, I will say: “Hubspot has traditionally been an expensive solution that can be very effective but requires a strong marketing and web background or a real commitment to utilizing their very robust training materials. That being said, at their “INBOUND Conference” in 2016 they unveiled a new line of free and entry level solutions that allow marketers to work with the platform prior to making a large financial commitment. My personal thought is this should be a game changer to an already successful company, and it will allow many companies to explore the platform and witness the power of Inbound marketing and the Hubspot software.”